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The SEO Expert Blog - Blog of free SEO articles (tackling key issues faced by customers)

Google Knol – SEO Mecca but Copyright Hell

Written by David Viney
Tuesday, 19 August 2008
Since Google launched it’s own answer to Wikipedia – Knol – the debate has raged about the copyright and SEO implications. In this short article, David Viney investigates what Knol is, how it differs from Wikipedia and what the implications are for the SEO enthusiast. He then recomends how to approach use of Knol in website promotion.
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Google Street View – Privacy Issues or Valuable Tool?

Written by David Viney
Thursday, 24 July 2008
Since Google received the go-ahead from the UK Information Commissioner's Office, the process of capturing street images in the UK has begun. There has been much controversy in the media. David Viney explorers the arguments for and against – and the implications for business owners of an enhanced Google Maps listing.
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SiteLinks and SiteSearch on Google

Written by David Viney
Wednesday, 04 June 2008
Google have recently changed the way in which search results are formatted, to incorporate greater use of both SiteLinks and SiteSearch boxes. In this article, David Viney explores (a) how to get them, and (b) how to manipulate them. He also reviews the SiteSearch controversy amongst big brands.
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The Trouble with Paid Links (on Google)

Written by David Viney
Wednesday, 07 May 2008
Over the last six months (or more) Google has been on a campaign to eliminate the scourge of paid links (where people pay highly ranked - and often unrelated - websites to link to their own). In this article, David looks at the ethical issues, the impacts so far (of Google's alogithm tweaks) and the SEO planning points for the future. Vital reading for those who have focused heavily on paid directory submissions.
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Top 10 tips to rank well on Google

Written by David Viney
Monday, 14 April 2008
UK Search Expert, David Viney, provides his 10 top tips to improve the search ranking of your business. This article is soon to feature in "Better Business"- Published ten times a year, the magazine offers a steady stream of practical proven ideas to help business owner/managers take the short cuts to success so they earn more and have more fun.
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The Future of Search - The decline of Google?

Written by David Viney
Thursday, 01 November 2007
An incredible 256 million people visited a search engine in December 2006 – 81% of the global Internet population. Neilsen, Hitwise and Enquisite estimate Google’s underlying market share to be in the range of 77-80%. During 2006, Google became the second biggest advertiser in the UK (overtaking channel 4) and UK online sales grew by 50%. Could this represent a peak of Google's powers? This article explores the likely scenarios.
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